Q: “I already have a Facebook page and an Instagram – do I really need a website too?” Great question, and I hear a version of it a lot. Short answer: yes – and here's why. Social media is fantastic for staying in front of people who already know you, but you don't own that platform, and not everyone searching for a business uses Instagram or Facebook to find one. A lot of people still go straight to Google, and increasingly to AI tools like Claude or Gemini, to find loca